about.

story first. is a story design agency started and run by me, Lasse Juhl Nielsen.


A good and honest story is the driving force and foundation of all good communication and branding. Everyone has one. It can be hard to spot, but it's there.


story first. is a network agency working with the best creatives out there – designers, photographers and communication professionals. We can help you uncover the honest core story, tweak it, unfold it and bring it to life.


We assist with everything from strategic work to very specific text work. Brand story and identity, concept, copy, campaigns. 


I'm based in Aarhus, Denmark, but work with good people all over the world.